Industry
Charities and non-profits
We ask people in charities and non-profits how they choose technology on limited budgets and how they make the case to trustees.
What we’re researching
Three questions for 2027.
Industry findings publish once enough people from charities and non-profits have taken part, and never for a group smaller than 10.
- Q1
How do charities make the case for technology spend to trustees?
- Q2
Which systems do non-profits depend on to raise and manage funds?
- Q3
How do non-profits choose between donated and paid technology?
Who should take part
- Chief executives
- Operations and finance directors
- Fundraising and digital leads
- IT managers
Benchmarks people in charities and non-profits may want to take
- Sales and marketing technologyCRM, data, engagement and attribution.
- Collaboration and productivityWork management, documents, meetings and internal communication.
- Finance technologyThe software finance teams run the business on.
- Cyber securityIdentity, detection, resilience and the people who buy them.
- Data and AIPlatforms, pipelines and putting AI to work.
- The flagship benchmarkEvery kind of technology, in one benchmark.
Or browse all technology areas.
FAQ
Questions people ask
Can people working in charities and non-profits take part?
Yes. Every Asand benchmark asks which industry you work in, so findings for charities and non-profits can be shown once enough people from the industry have taken part.
Which benchmark should I take?
Start with the B2B Technology Buying Benchmark, which covers every kind of technology, or pick the area you are working on from the list on this page.
Will you publish findings for charities and non-profits?
Yes, once there are enough answers. We never publish a figure based on fewer than 10 people.
Does it matter which country I'm in?
No. Benchmarks are open to organisations anywhere, and we ask where your organisation is headquartered so results can be compared by region.
What happens to my answers?
Answers are stored without your name, email or IP address and combined into anonymised research. No figure is published for a group smaller than 10. Nobody contacts you unless you tick the box asking us to.